Posts tagged social media marketing
Podcast Tips from the Trenches

It has been over a month since #SMMW18, you may or may not have seen the recaps I've provided. I wanted to review the Tips from the Trenches with Jordan Harbinger session in today's blog. 


1. Jordan says that you shouldn't have FOMO [Fear of Missing Out] syndrome if you are not getting as many downloads as other people's show when you’re first starting out. It's easy to feel bad about your show, especially when you're first starting out, but, it’s normal. His advice: Don't wait until it's perfect; just do it and get more comfortable.

2. Focus on quality of the content because people have so many options and if content is similar they will move on to the next shiny thing. People will identify with funny host, a host who keeps it interesting and real. When your audience is paying attention to the host and the content, you’ve got them hooked. Important takeaway: Summary: "Be as good as you can be"

3. It’s important to do more shows at the beginning because as you do more you will get better. [Side note: I know this for a fact.] Create and produce a bunch of stuff that you will perfect over time because when you’re doing enough quantity the quality will come.

4. This may be the most valuable nugget of information from this session. You need to give people free stuff, so good that they want more. If it makes them look for you after they’ve digested your free stuff, it’s because of the value you gave them. Jordan reminds us: “Everyone's hip to the funnel".

Thinking of starting a podcast for your business? or want to express your creative side with a podcast of your own? Let's chat - schedule a call with me and we'll discuss if this is right for your business.

5 Tools To Make Solopreneur Life Easier

How much time do you spend on your business? I often get asked this question when talking with other creatives, aspiring entrepreneurs, business coaches etc. I put together a list of 5 tools that can make your life easier because wearing all the hats of your business can be overwhelming. Sharing this info can help a seasoned vet or someone who's just starting out, so share it with your friends and tag me!

It's almost tax season? If you're like me, you've been doing taxes and checking your books all year round. There's one reason for that - Quickbooks for Self-Employed. This tool is affordable for solopreneurs and allows you to classify your transactions making filing your taxes easier. Click here to get 50% off for the first 6 months - that's only $5 per month!

Tip: Here's a list of deductions that may apply to your business.

Want more tools? Here are some more tools for you to use and help you make life as a solopreneur easier:


WOW! What an amazing resource for conferences and professional events in your area! Going on a vacation and have some free time to go to a professional networking mixer? Check out Lanyrd.


Contracts protect you and protect your clients. Don't be afraid of them! If you use Docusign to send and sign contracts, you'll have all your contracts in one place if you ever need them. Try it out!

G Suite

Most people already know about this tool, but Chromebooks and ability to convert and edit Microsoft Office documents make Google Drive (and accompanying Docs and Sheets) the best tool you can use to organize your business meetings and documents. Also, you can collaborate and share documents with your clients, freelancers or employees - and not with your email address.

Use code: Y63PJDAQ9EPFG7C to get 20% off your first year of G Suite Business.

Travel Rewards Credit Cards

If you're like me, you love to travel. Travel expenses can add up and cause you to skip out on time away from your business because all you can think about is work, work, work. My advice: Plan time away from your business and come back refreshed and ready to work! Want to earn travel miles while you spend dollars on your business. Here's a list of credit cards that offer travel points: Travel Credit Cards

Do you have any tools that help you manage your business more efficiently? Let me know.

EP09: Long Live The Creatives

Roxy Prima & Phoebe Cornog - Female entrepreneurs living out their dreams with all eyes on going global and expansion.  Creativity runs through their veins...along with maybe wine. In this episode, the founders of Pandr Design Co. talk to me about living out their dream and starting a mural design company that travels. You can follow all of their creative excursions on Instagram via @pandrdesignco.

Long live the creatives!

Side note: Want to join a growing community on Facebook that supports and promotes creativity. Go here...I promise not to spam you.

EP08: 7 Takeaways from #SMMW18

This wasn't planned, I had a different episode lined up for Monday, March 5...but serendipity happens sometimes. In this quick 17-minute episode (not planned!), I go over 7 things that I took away from this year's Social Media Marketing World. 

1. Don't ruin chatbots with messy planning.
2. Show more of YOU!
3. Relationships are key! @patflynn
4. Try something new.
5. Your audio needs to be clean!
6. Invest in your tribe! @duncanjwardle
7. Get out and go to events!

Did you attend #SMMW18? What was your experience like? I'd love to hear about it! Tweet me @allthesocial 

I didn't mention my MC's name but shoutout to @anguswilson as well.

PS. This otter is for Meg

How To Verify Your Page on Facebook

Whether you set up your business page last week or many months ago, be sure to verify your page on Facebook. Here's a quick how-to on Facebook Page Verification:

- Navigate to your Facebook Page portal.
- Click on Settings then you will see a section for Page Verification.
- Click edit next to “Your Page is unverified”
- Click “Verify this Page”, read the information and then click Get Started to continue.

To complete the verification, enter a publicly listed phone number for your business, your country, and language.

Finally, you will click the button "Call Me Now", Facebook will call you with a verification code. Enter that code and then your page should now be verified. ✔️

If you’re having trouble with page verification or want to set up your Business page on Facebook, give me a call at 619-880-7778